BBC Introducing and Readipop Masterclass
A collaboration between BBC Introducing and Readipop for Introducing LIVE Week, featuring four masterclasses on the music industry.
Developing As A Songwriter
First off, Earley's Bethia speaks to Gini, one of the singers in MIYA MIYA, who have had multiple plays on Radio 1 this year. MIYA MIYA began as a songwriting collective, and Gini has worked with Jason Derulo's team, written for Liam Payne, and has credits on tracks with Jonas Blue, amongst countless others. Beth will be asking Gini about the art of songwriting but also how she's managed to carve out that career.
Getting Everything Sounding Good
Then we'll have two of our area's best rock musicians putting their heads together, as Deva St. John speaks to Jim White about music production, and live sound - Deva has recently been doing a lot of work on the production and backing tracks of her live performances, whilst Jim (also the frontman of YAOKI) built his own studio in lockdown and is now full time as a producer.
Growing Your Brand Online
Henjila will then be quizzing Adum on social media strategies and what's worked for him - Adum built a following of nearly half a million on Tiktok, and then converted that to now 1.6m streams on his debut single - he's not just a social media influencer with a big following, he's used it to build a real fanbase for his music.
Nurturing The Next Generation
Finally, I'll be chatting to Thor Sutherland (Way Out Music) about starting out as an artist, music management, and then the Berkshire music scene as a whole. Thor manages several local artists, including Songer and Yxng Dave. Songer has 50 million streams on Spotify alone, three of the most watched Blackbox freestyles of all time, and recently sold out his debut UK headline tour in just two hours, including an extra London show. Yxng Dave has just signed a deal with KSI's label and had the BBC Introducing Track of the Week on 1Xtra recently.
